“People say they understand what project and change management mean...but these terms need to be defined every time”
Culture embodies the essence of any firm. It is made up of all sorts of tangibles like behaviours and routines and intangibles things like stories and myths. Legendary business leader, Peter Drucker once said, “culture eats strategy for breakfast” underscoring how critical understanding and leveraging your culture is as a driver to achieving competitive advantage in your market. If your culture is not aligned with your methods and your strategy, you’re going to have a problem with your projects.